Free Case Study Images Free

Images make presentations better. Not Text. Not Audio.​ It is the image that rules this world.

Why? ​Because images have the power to trigger an immediate and emotional response. This is especially true when it comes to presentations.

Presenters who utilize images within their presentations, get more attention, views, traffic, leads and customers. In fact, 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text​ (source). So, whether your next presentation is a TED talk, an explainer video or the company quarterly meeting, ​ if you harness the power of images you will better be able to arouse and hold the attention of your audience.

But, Not all images are created equal.​

When I refer to powerful images, I am referring to GOOD images. Not the cut-and-past stock images of men in business suits with bright, bleach white teeth laughing at what he sees on the computer screen. I’m talking about clever images, scenic images, animated images and images that are full of color, life and originality. The images that takes us to a different reality are the ones that leave a lasting impression.

So, we found you 11 websites that will provide you with the best Free images available on the web.

Copyright Warning

One major caveat before we move on; there is a little thing called COPYRIGHT that can cause a big problem. Let’s say you finally find an awesome photo you want to include in your presentation. If you are using a library of free images, in the creative commons public domain, then you are in the clear.

If not, then you have 2 choices: you can download the image, close your eyes and pray that the image owner will not find you and sue you. (You should also pray that karma doesn’t bite you in the butt, tools like TinEye are getting better at spotting image thieves). Or you can pick the safer and morally justified route; just agree to the terms and conditions of the copyright. This usually means that you will have to add a link to the image url or an owner attribution at the bottom, or in the worst case scenario, you may have to pay a small fee (if commercial use is involved).

Now that you know WHY images are so important and HOW to use them, ​ here’s where you’ll find them:​ 11 Best FREE Image Resources.

1.​ Animated Characters

The immense power of the animated image is often overlooked. Cartoon characters and animations have the power to convey a message in a way that a ​ ‘real human’ or ​ ‘real scene’ could never accomplish. Kellogg’s is a great case study. Would Frosted Flakes sell so well if a middle aged woman told you ​ ‘Theeeeey’re great’? Nope. It’s a whole lot cooler if a cartoon tiger told you how unbelievable his bowl of cereal. Below is an example of the standard business handshake and the same scene using PowToon Characters.

​ ​ ​ ​

2. is a search engine for CC0 images (creative commons zero), with funky categories like vintage, abstract and tech. Browsing through the wide range of styles and themes is a real treat for the eye. You can scroll randomly or set the filter by categories like ​ ‘newest’ and most ​ ‘popular’ photos.


The title says it all; loads of free images. In addition, you can see how many people have downloaded each image, just in case you wanted to use a more popular image or perhaps the opposite is true, maybe you’re in the mood to be a trendsetter.

4.​ New Old Stock

Ever wonder who owns the rights to a cool vintage photo from the 1920’s? The answer is usually NO ONE – they are dead. but, Just to be sure, you’ve come to the right place. New Old Stock is great collection of real vintage photos taken from the public archives that are completely free of known copyright restrictions.

5. stands out for 3 major reasons: it has an easy search bar, ​ adds new images frequently and – the cherry on top of the sundae – every single image is free from attribution. I think the site could be renamed don’

6.​ Unsplash

Un splash definitely makes a splash, a huge splash. The variety and quality of their high resolution pics make them a top choice for bloggers and website owners alike.

7.​ Superfamous Studios

If you like Nature and Geography, especially mountains, rocks and water- ​ this is the place for you. ​ ‘Superfamous’ is the Los Angeles-based studio of Dutch interaction designer Folkert Gorter. As long as you add a tiny attribution to Folkert, the images can be downloaded and used for whatever your heart desires.

8.​ Picjumbo

Picjumbo is a quite interesting collection of free photos that can be used for your commercial & personal works. Many of the pictures contain abstract themes, therefore, your search may not always deliver the typical results you’d expect. I typed in ​ ‘Roses’ into the search and here’s the second picture that showed up:

9. Wikipedia

Yeah, I know… Wikipedia!? Wikipedia may be overused and a bit boring as far as common objects or themes are concerned, but when it comes to specifics, such as foreign foods or ​ microorganisms, almost no other site can compete. In addition the guidelines for image use are laid out nicely and clearly under each image. Below is your average​ Philanthus triangulum​ feeding on nectar.

10.​ Getrefe

Getrefe calls themselves the place ​ ‘where humanity and technology collide’ and they provide Royalty-free, high-quality, natural looking photos of people interacting with technology. Many photos have an artsy Instagram feel. But be aware, they do have galleries of images that charge a fee.

11. Pixabay

This Google-Images style search is fantastic because the results page allows you to see so many options in one place. The drop down menu is pretty cool and allows you to sort from’Latest Images,”Editor’s choice’ and even ‘photographers.’

There you have it; an Awesome and Free collection of websites that contain original photos, scenic pictures and abstract images to make your next presentation effective and engaging! Hope you enjoyed these 11 Awesome and Free image resources! We’d love if you’d leave a comment and let us know which one is your favorite!

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Howdy! I'm not actually a cowboy but I'm Super excited to be here, honing in my science background plus marketing experience to help show the world how anything you wish, dream or say, can be made more awesome with Powtoon!

College student Gage Skidmore has been in the news for his prolific contribution of free political photos. His Flickr feed makes all his photos available via Creative Commons (including for commercial use) and a number of politicians are taking advantage of these free photos.

One of the most high profile uses? Donald Trump’s homepage, which features a photo of Trump speaking at the 2013 Conservative Political Action Conference in National Harbor, MD.

In a Facebook thread about Skidmore, Atlanta photojournalist Melissa Golden writes:

…I do begrudge the news outlets using the sub-mediocre work of a non-journalist covering the most important thing we cover as the watchdogs of America and presenting it as photojournalism. I also think the candidates need better consultants for their optics- the photos are not flattering.

Recently, I’ve noticed that presidential candidates often have terrible use of photography on their respective campaign websites. It hasn’t affected Trump’s poll numbers and popularity, but in a time of Instagram and visual curation, it’s strange that campaigns aren’t employing better photography and better photo editors. President Obama, by contrast, has the employ of Pete Souza, who has created a pretty fantastic photographic record.

But back to Skidmore. The economics major was reportedly living at home and when he first started photographing politicians, his parents were responsible for driving him to events. In other words, his Cost of Doing Business has been very low. He considers himself a hobbyist, so therefore turning a profit, let alone revenue, isn’t a primary concern.

This could be a piece about economic harm, but I’d like to go back to the quality of the Trump image.


-Trump is smiling and waving a peace sign


-Poor white balance; Very orange which only reinforces the spray tan stereotype
-Not particularly sharp
-Distracting background

Compare this image to one available through Getty Images:

Trump might not be smiling, but this is simply a better image. The cost for a political campaign’s homepage according to the Getty Images calculator? $1,290 for one year.

With a largely self-financed campaign, should billionaire Trump choose the better photo for $1,000? Or the free one for free?

Unfortunately, we already know the answer.

About the author: Allen Murabayashi is the Chairman and co-founder of PhotoShelter, which regularly publishes resources for photographers. Allen is a graduate of Yale University, and flosses daily. This article was also published here.

Image credits: Header photograph of Donald Trump by Gage Skidmore


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